How Nintendo Can Win E3

By Steve Peterson

Is there really such a thing as ‘winning’ E3? There is the external victory of being the thing most talked about in the mass media, in the game media, and on social media. Those are really three different audiences: The broadest possible audience of anyone who sees, hears or reads news; the audience of gamers who are always interested in game news, and hardcore Nintendo fans. Then there’s victory internally for Nintendo, by whatever standards it chooses to set. Ultimately, it’s the votes cast by consumers in the form of spending that counts.

Nintendo is heading into this E3 in a difficult position. Sales of hardware and software have not been meeting the company’s projections. CEO Satoru Iwata has gone on record that he intends to deliver a billion yen in profits for Nintendo this fiscal year, and implied that he may step down if that’s not achieved. This puts Nintendo in a difficult position for marketing strategy, since any marketing spending has to return a profit within the fiscal year. No long-term brand-building here; Nintendo will be looking for marketing efforts that can produce solid short-term results.


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Eurovision: Denmark’s Emmelie De Forest Wins

By MALIN RISING

Denmark’s Emmelie de Forest has won this year’s Eurovision Song Contest with her ethno-inspired flute and drum tune Only Teardrops.

There was tough competition from spectacular stage shows by performers from Azerbaijan and Ukraine.

But Bonnie Tyler, who represented Great Britain with Believe In Me, finished 19th out of the 26 acts performing in Malmo, Sweden, with 23 points.

Ireland’s entry, the dance track Only Love Survives by Ryan Dolan, came in last place with just five points.

Speaking after the votes came in, Welsh singer Tyler, 61, who topped charts around the world in her heyday, said despite her final score the experience had been “fantastic”.

She said: “I got the feeling tonight that I got at the Grammy awards. I’m sure a lot of people will be disappointed on my behalf, but I have really enjoyed my Eurovision experience.

“I did the best that I could do with a great song. I don’t feel down and I’m ready to party.

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Is Apple’s Patent Rejection Good News for Samsung?

By Nathanael Arnold

Did the United States Patent and Trademark Office just hand Samsung (SSNLF.PK) more ammunition in the company’s patent-infringement battle against Apple (NASDAQ:AAPL)? The USPTO has issued a preliminary rejection of an Apple patent that covers a method for displaying translucent images over a base image.

This decision could negatively affect Apple’s ongoing legal battle with the South Korea-based smartphone maker. In April, the United States International Trade Commission ruled that Samsung had violated this particular patent by incorporating translucent buttons and a text selection feature into its Android-powered devices. Samsung has already forwarded the news of the USPTO’s decision to the ITC, reports FOSS Patents.

Apple’s patent, which is titled “Method and apparatus for providing translucent images on a computer display,” was rejected by the USPTO based on certain claims which it found to be anticipated or obvious. The USPTO based part of its rejection argument on the existence of a patent from 1996 which covered a similar method for displaying a translucent keyboard on touchscreen displays.


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‘The Voice’ admits to voting snafu on the air

By Billy Nilles

Fans of “The Voice” were in for a shock when they tuned in to Wednesday’s (May 8) episode of the NBC singing competition, ready to learn which of their favorite artists were advancing to the Top 12, only to be informed that the show had a glitch with their voting this week.

While it didn’t derail the show, fans who tried to vote online and via text message had trouble casting their votes using the show’s vote-tallying company, Telescope, which also manages voting for FOX’s “American Idol” and “The X Factor.” The network says that the issues would not have altered the outcome of the vote. Host Carson Daly opened the show with the admission, introducing Telescope CEO Jason George. “Tonight we’d like to be completely upfront with you,” Daly said. “We noticed some inconsistencies with this week’s texting and online voting.”

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Barclays: Apple ‘is about to change the narrative’ with new products

By Brad Reed

The past few months have been tumultuous for Apple, which has seen its shares sink in value and has provided little buzz for new products ever since it launched the iPhone 5 and the iPad mini last fall. But according to Barclays analyst Ben Reitzes, Apple’s fortunes may be about to change for the better now that the company is preparing to launch several new products over the next few months that should help its shares reclaim some of the value they’ve lost.

Per Fortune, Reitzes writes that “Apple is about to change the narrative and get investors, analysts, customers and the media finally talking about new products again — starting with a software/services/Mac event on June 10th and a likely iPhone/iPad event in September.”


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‘Avengers’ Cast And Stingy Marvel Ready To Rumble Over Sequel Cash & Strong-Arming

By NIKKI FINKE

Robert Downey Jr is set for another huge payday from a mega-hit Marvel movie, this time Iron Man 3. I’ve learned he’s already made $35 million from the actioner, which grossed $680 million worldwide in its first 12 days. He should exceed his biggest payday to date — that $50M from The Avengers which I’ve learned was more like $70M-$80M now that the film is all in. But it’s really Avengers 2 where he’ll clean up big-time — if he wants to reprise the role. He’s hinting to some media it may be time to retire Tony Stark. And saying to other outlets that Marvel better show him more money for Avengers 2. ”I don’t know,” he said on The Daily Show. ”I had a long contract with them and now we’re gonna renegotiate.” (“You are Iron Man! You are!” cheered Jon Stewart.)

I’ve learned that Marvel and therefore owner Disney are going to run into big trouble on that sequel because the upfront pay, backend compensation, break-even points and box office bonuses aren’t pinned down yet for several big stars and castmates. This is major hurdle that Walt Disney Co Chaiman/CEO Bob Iger hasn’t even mentioned to Wall Street or shareholders though he’s already been hyping Avengers 2 for more than a year now.


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The Key Split Between Sony’s PS4 And Microsoft’s Next Xbox Is Starting To Emerge

By Kristin Ambrosino

From the cover of Cosmopolitan Magazine, to Elle UK, and now V Magazine, Miley Cyrus has taken her sexy body to great heights.

Cyrus has definitely moved on from her Hannah Montana days, and it is clear to see from her revealing photo shoot for the cover of V Magazine. According to UPI.com, Cyrus showed off her perfect abs, slim legs, and a spikey pink hairdo for renowned photography Mario Testino, who shot her tri-fold cover.

On the inside of V, Cyrus shows off her sculpted backbones. According to US Weekly on one shot on the inside cover, Cyrus sits on the floor in all leather with a crop top that reveals some major underboob. It is clear to see that Cyrus’ look has evolved over the years.

In the magazine, Cyrus also opens up about her speculated relationship with her hoPaul Tassi

For the past console generation, the so-called “rivalry” between the PS3 and the Xbox 360 has been something of an unnecessary feud. Both consoles occupied the exact same space in the video game scene, and often felt like copies of one another. While the Wii was trying to innovate with its motion controls, the 360 and PS3 were firmly fixed on a more traditional evolution of gaming, with regular controllers and better graphics.

Not that there’s anything wrong with that, as Jerry Seinfeld might say. Both systems created great games and most would say ended up being better consoles than the Wii in the end. It’s just that more often than not, they simply seemed redundant. Third party games looked identical across the systems, and really, there were only a handful of truly fantastic exclusive series on either side. It was like trying to choose between Pokemon Red and Blue at a certain point. Two sides of the same coin.


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Is Apple About to Copy Microsoft for Once?

By Evan Niu, CFA

Over the decades, there has been a long history of Microsoft (NASDAQ: MSFT ) copying Apple (NASDAQ: AAPL ) . This trend most notably started with the graphical user interface, or GUI, that the Mac first brought to consumer PCs and was subsequently followed by Windows.

Another prominent example would be the Zune, which had hoped to muscle in on the iPod’s success, but largely failed. Most recently, Microsoft’s entire business strategy may be transitioning toward Apple’s ways, as Steve Ballmer has made it abundantly clear that Microsoft’s future lies in becoming a “devices-and-services” company, a departure from its predominantly software approach.

Well, Apple may be about to copy its rival from Redmond for once.

Flatland
Apple is just weeks away from kicking off its Worldwide Developers Conference, or WWDC. The headliner at the event will be iOS 7, which is expected to see its first aesthetic overhaul in years. Numerous rumors over the past couple months have pointed to design chief Jony Ive pursuing a more “flat design.”

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