Microsoft will launch a revamped MSN portal on October 26, the day Windows 8 and Windows RT PCs and tablets go on sale. Here’s what to expect.
by Mary Jo Foley
Microsoft plans to make a touch-optimized version of its MSN portal available to users running Windows 8/Windows RT and Internet Explorer 10 as of October 26.
Microsoft officials are showing off a near-final preview of that portal in New York during Advertising Week, which kicks off this week on October 1. They also will be showing off new touch-centric Windows 8/Windows RT ads that will be available on MSN and on select Windows Store apps during this week’s advertising confab.
The updated MSN portal will be available only to Windows 8/Windows RT and IE 10 users, starting with those in Microsoft’s 11 biggest markets worldwide, said Bob Visse, General Manager of MSN.com. It will not be viewable by the public until October 26, the day Windows 8 goes on sale at retail — even by those who already are running the final version of Windows 8. Consumers using older versions of Windows and Internet Explorer (or other third-party browsers) won’t have access to the updated MSN experience for the foreseeable future, he said.