Amazon has introduced two new versions of its color e-reader, the Kindle Colorsoft, making the device more affordable and expanding it to younger readers.

The new 16GB Colorsoft costs $249.99—$30 less than last year’s 32GB Signature Edition, which remains available at $279.99. While the cheaper model keeps the same 7-inch color display, warm light, and weeks-long battery life, it drops features like wireless charging, auto-adjusting front light, and larger storage.

Amazon is also releasing its first color Kindle for kids at $269.99. The Kids edition comes bundled with a protective illustrated cover, a two-year guarantee, and a year of Amazon Kids+, which offers access to thousands of books, comics, and audiobooks. It also includes kid-focused tools such as Word Wise, Vocabulary Builder, and the OpenDyslexic font, along with Bluetooth for listening to audiobooks.

The move broadens the Colorsoft line, which debuted last year, positioning it as a better fit for readers of graphic novels, illustrated books, and comics who want a color experience without leaving the Kindle ecosystem.